Dream Wired
No Result
View All Result
  • Home
  • Celebrity
  • DramaAlert
  • Gossip
  • Movie
  • TV
  • Music
  • Comics
  • Shop
  • Home
  • Celebrity
  • DramaAlert
  • Gossip
  • Movie
  • TV
  • Music
  • Comics
  • Shop
No Result
View All Result
Dream Wired
No Result
View All Result
Home Gossip

Spotify CEO On Audiobook Push & Promise Of Generative AI For Adio Ads – Deadline

rmtsa by rmtsa
October 24, 2023
in Gossip
0
Spotify CEO On Audiobook Push & Promise Of Generative AI For Adio Ads – Deadline
74
SHARES
1.2k
VIEWS
Share on FacebookShare on Twitter


You might also like

Ashley Graham, Ryan Seacrest, And Shaq Join JCPenney’s Holiday Party

Sean Grayson Murder Trail Continues As Expert criticizes decision

How Did Cody ‘Beef’ Franke Die? Updates on His ‘Unexpected’ Death – Hollywood Life

Spotify gave an early peek at its two-week-old Audiobook rollout with chief executive Daniel Ek telling investors, “It’s early days, but we feel good.”

“We just believe it is going to be a great product that will open up more authors to more consumers. And what we have seen is that when we enter a business, it gets bigger,” he said on a call after strong third quarter financials that included a swing to profitability as users weathered price hikes pretty well and despite investment in the audiobook launch. CFO Paul Vogel called the quarter an “inflection point” for the company which now expects to be consistently profitable. The stock is up 10% today.

Audiobooks on Spotify, announced early this month, has launched in a few markets including the UK and will roll out to the U.S. this winter. Premium subscribers get 15 hours free a month and can top that off with discrete credit card payments if they want more. “We are seeing them [users] doing that,” some “heavily,” Ek said. “The base is obviously very small [but] we are encouraged by what we are seeing” by the company’s next big push after podcasts.

The CEO and founder was also upbeat on advertising as Generative AI will make it cheaper and easier for marketers to move into the audio ad market. Today creating a great audio ad is quite costly, said Ek. Marketers “obviously already make the investment for video because there are a lot of platforms that are available. But we are one of the few that offers audio ads in a big way at scale.”

AI lowers costs. And it can help advertisers scale their creative “in unimaginable ways,” he said. “You can translate whatever creative you have into lots of different languages. You can use the same voice actor, instead of producing one or two ads, you can have a thousand or ten thousand or even a hundred thousand ads that are individually created for each user…So there’s lots of possibilities that lowers the barrier to entry for marketers on the ad side using generative AI.”

It’s early days here as well but “we are experimenting” with what Ek expects to be “a big catalyst” for its ads biz going forward.

Spotify has introduced AI DJ, an personalization technology that offers users music recommendations based on listening history as wel and facts about thhe music, artists and genres.



Source link

Tags: AdioAdsaudiobookCEODeadlineGenerativePromisePushSpotify
Share30Tweet19
rmtsa

rmtsa

Recommended For You

Ashley Graham, Ryan Seacrest, And Shaq Join JCPenney’s Holiday Party

by rmtsa
October 28, 2025
0
Ashley Graham, Ryan Seacrest, And Shaq Join JCPenney’s Holiday Party

JCPenney is making sure holiday shopping feels like an event this year. During its Virtual Holiday Briefing on October 21, in which The Blast attended, Brand CEO Michelle...

Read more

Sean Grayson Murder Trail Continues As Expert criticizes decision

by rmtsa
October 28, 2025
0
Sean Grayson Murder Trail Continues As Expert criticizes decision

Source: Feverpitched / Getty Sonya Massey’s “alleged” murderer, former Sangamon County Sheriff’s Deputy Sean Grayson, is currently standing trial, and Massey’s famil,y along with many in the community...

Read more

How Did Cody ‘Beef’ Franke Die? Updates on His ‘Unexpected’ Death – Hollywood Life

by rmtsa
October 28, 2025
0
How Did Cody ‘Beef’ Franke Die? Updates on His ‘Unexpected’ Death – Hollywood Life

Image Credit: Cody Franke/Instagram Barstool Sports’ fan-favorite golf influencer Cody ‘Beef’ Franke died at the age of 31 earlier this month, the “Fore Play” podcast announced. Barstool’s founder, Dave...

Read more

Barbara Palvin In Undies ‘Looks Like A Billion-Dollar Painting’

by rmtsa
October 27, 2025
0
Barbara Palvin In Undies ‘Looks Like A Billion-Dollar Painting’

Barbara Palvin is all over the news right now for her recent appearance at the Victoria's Secret Fashion Show. Earlier this month, the Hungarian-born model showed off her...

Read more

Alleged Contract Shows Stacey Rusch Split RHOP Pay With Ex

by rmtsa
October 27, 2025
0
Alleged Contract Shows Stacey Rusch Split RHOP Pay With Ex

The Real Housewives of Potomac drama is heating up faster than ever! An alleged contract between Stacey Rusch and her former boyfriend, Thomas Anthony “TJ” Jones, has surfaced online. The...

Read more
Next Post
‘Leave the World Behind’ Trailer Starring Ethan Hawke, Julia Roberts – The Hollywood Reporter

‘Leave the World Behind’ Trailer Starring Ethan Hawke, Julia Roberts – The Hollywood Reporter

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Browse by Category

  • Celebrity
  • Comics
  • DramaAlert
  • Gossip
  • Movie
  • Music
  • TV
  • Uncategorized
DramaWired

Browse the Latest Entertainment News on DramaWired.com. Celebrity News, Movies, Music, Gossip, Comics, TV and More News.

CATEGORIES

  • Celebrity
  • Comics
  • DramaAlert
  • Gossip
  • Movie
  • Music
  • TV
  • Uncategorized
No Result
View All Result

Recent News

  • ‘Shampoo Day With Grandma’ Is Helping Children—And Parents—Love Their Hair
  • Authenticity Over Imitation Tribeca Festival Programmer Portuguese Film
  • 15 Best Rock Song Collaborations of the 2000s

Copyright © 2023 DramaWired.
DramaWired is a content aggregator and not responsible for the content of external sites.

No Result
View All Result
  • Home
  • Celebrity
  • DramaAlert
  • Gossip
  • Movie
  • TV
  • Music
  • Comics
  • Shop

Copyright © 2023 DramaWired.
DramaWired is a content aggregator and not responsible for the content of external sites.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In