Dream Wired
No Result
View All Result
  • Home
  • Celebrity
  • DramaAlert
  • Gossip
  • Movie
  • TV
  • Music
  • Comics
  • Shop
  • Home
  • Celebrity
  • DramaAlert
  • Gossip
  • Movie
  • TV
  • Music
  • Comics
  • Shop
No Result
View All Result
Dream Wired
No Result
View All Result
Home Movie

‘Barbie,’ Netflix Top Marketing Winners at Clio Entertainment Awards – The Hollywood Reporter

rmtsa by rmtsa
November 10, 2023
in Movie
0
‘Barbie,’ Netflix Top Marketing Winners at Clio Entertainment Awards – The Hollywood Reporter
74
SHARES
1.2k
VIEWS
Share on FacebookShare on Twitter


You might also like

Chief of War Season 1 Episodes 1 & 2 Release Date, Time, Where to Watch

‘Fantastic Four First Steps’ Opens Solid $218M Globally

New Trailer For PEACEMAKER Season 2 Brings Wild Chaos and Pocket Universe Mayhem! — GeekTyrant

The 2023 Clio Entertainment Awards, recognizing creative excellence in entertainment marketing, were handed out on Thursday night in Hollywood, with Barbie, Tár, Wednesday and Dahmer – Monster: The Jeffrey Dahmer Story among the big winners.

During the ceremony, Netflix was announced as network of the year, Activision/ Blizzard as game publisher of the year, Universal Pictures as studio of the year and AV SQUAD as agency of the year. 

“In a year that brought whiplash to the industry — with a summer where entertainment marketing captivated the popular culture and had Barbenheimer audiences flocking to theaters, only to be mostly shut down by two strikes — creativity was the key to converting consumers into fans,” Ashley Falls, executive director of Clio Entertainment, said in a statement. “It’s no surprise that the Barbie integrated campaign by Warner Bros. Pictures took home top honors in the form of a Grand Clio Entertainment Award, but our jury of industry leaders sent a message to the industry that ingenuity is alive and well, and they awarded 34 additional Grand Clios — a record number for a single competition cycle — for work across film, television, home entertainment, gaming and live entertainment.”

Elsewhere in the ceremony, MOCEAN’s Michael McIntyre and Apple TV+’s Jen Weg presented the 2023 Clio Entertainment Impact Award to Helen Ahn, creative director and senior editor at Wild Card Creative Group. Later, producer and entertainment marketing leader Bob Israel was awarded the 2023 Clio Entertainment Lifetime Achievement Award for his contributions to the business. 

The Clio Entertainment Awards, formerly known as The Clio Key Art Awards, were established by The Hollywood Reporter in 1971 before becoming a Clio property in 2015 and maintaining THR as a media partner.

A full list of the night’s winners are below.

Games

Audio/Visual – “South of Midnight – Teaser trailer” by Compulsion Games for South of MidnightBranded Content – “Corrido of Duty” by Archer Troy for Call of DutyExperiential/Event/Activation – “Loot for Good” by DAVID for Loot for GoodIntegrated Campaign – ”Clash from the Past” by Wieden+Kennedy for Clash of ClansOriginal Content – “Clash from the Past” by Wieden+Kennedy for Clash of ClansPartnerships/Collaborations – “Adopt A Stray” by Current Global & FCB Chicago for Fresh StepPublic Relations – “V-Land” by Dentsu Creative for V-Land

Home Entertainment

Key Art Craft – “Reservoir Dogs” by Phantom City Creative, Inc. for Reservoir DogsSocial Media – “Amsterdam – Social Content Campaign” by Tiny Hero for Amsterdam

Live Entertainment

Audio/Visual – “Endless Venice” by Rai Radiotelevisione ItalianaAudio/Visual Craft – “Endless Venice” by Rai Radiotelevisione ItalianaDesign – “Eurovision 2023” by Starlight Creative / Design Bridge and Partners for Eurovision 2023Social Media – “Hamilton x Rihanna” by Michael Cassel Group for Hamilton Australia

Television

Branded Content – “Live From The Upside Down” by Observatory for Stranger Things and DoritosDesign – “Hello Tomorrow!” by Imaginary Forces for Apple TV+Digital/Mobile – “QUÉ MIRÁ BOBOT” by ISLA for NetflixIntegrated Campaign – “Wednesday Hates Marketing” by Netflix for WednesdayKey Art – “Beef” by Netflix for BeefMerchandise/Premium – “Big Brother’s #MEMERABILIA” by Media.Monks for Big BrotherOut of Home – “The Infected Billboard” by Dentsu Creative for The Last of UsTeaser – “The Light” by Trailer Park Group for All The Light We Cannot SeeTrailer – “Don’t Go” by Trailer Park Group for Dahmer – Monster: The Jeffrey Dahmer StoryVideo Promo Craft – “Don’t Go” by Trailer Park Group for Dahmer – Monster: The Jeffrey Dahmer Story

Theatrical

Audio/Visual Campaign – “Barbie Theatrical Campaign” by Giaronomo Productions for BarbieAudio/Visual Craft – “Welcome” by Giaronomo Productions for TárBranded Content – “Scream VI x Comedy Central’s RENO 911!” by Paramount Brand Studios for Scream VIDesign – “Slumberland” by Imaginary Forces for NetflixExperiential/Events/Activation – ”Smile Viral Stunt: Reaching Fans in Unexpected Ways” by Paramount Pictures for SmileFan Engagement – “M3GAN Digital Campaign” by Addison Interactive, Inc. and BOND for Universal PicturesIntegrated Campaign – “Barbie – Integrated Campaign” by Warner Bros. Pictures for BarbieKey Art – “Tár – Teaser” by AV Print for  Focus FeaturesOriginal Content– “Smile Viral Stunt: Reaching Fans in Unexpected Ways” by Paramount Pictures for SmileSpot – “TV60 ‘Click Review’” by MOCEAN for Evil Dead RiseTeaser – “Sheep” by AV Squad for Killers of the Flower MoonTrailer – “Welcome” by Giaronomo Productions for Tár



Source link

Tags: AwardsBarbieClioEntertainmentHollywoodMarketingNetflixReporterTopWinners
Share30Tweet19
rmtsa

rmtsa

Recommended For You

Chief of War Season 1 Episodes 1 & 2 Release Date, Time, Where to Watch

by rmtsa
July 27, 2025
0
Chief of War Season 1 Episodes 1 & 2 Release Date, Time, Where to Watch

The Chief of War Season 1 Episodes 1 and 2 release date and time is right around the corner. As per the show’s official schedule, the first two...

Read more

‘Fantastic Four First Steps’ Opens Solid $218M Globally

by rmtsa
July 27, 2025
0
‘Fantastic Four First Steps’ Opens Solid 8M Globally

Mister Fantastic and his family are back on the big screen, only this time under the rule of Marvel Studios instead of 20th Century Fox. In a needed...

Read more

New Trailer For PEACEMAKER Season 2 Brings Wild Chaos and Pocket Universe Mayhem! — GeekTyrant

by rmtsa
July 27, 2025
0
New Trailer For PEACEMAKER Season 2 Brings Wild Chaos and Pocket Universe Mayhem! — GeekTyrant

Am awesome new trailer for Peacemaker Season 2 dropped during the incfredibly fun Hall H panel at San Diego Comic-Con, and it’s everything fans were hoping for and...

Read more

The 10 Most Controversial TV Recastings Ever

by rmtsa
July 27, 2025
0
The 10 Most Controversial TV Recastings Ever

Television is the perfect medium for longform storytelling, mainly because a multi-season TV show gives its audience plenty of time to connect and bond with its characters over...

Read more

Peacemaker Season 2 Trailer Previews Next DCU Project After Superman Movie

by rmtsa
July 27, 2025
0
Peacemaker Season 2 Trailer Previews Next DCU Project After Superman Movie

A new trailer for Peacemaker Season 2 has been released. The first season of Peacemaker premiered on HBO Max in January 2022. Created by James Gunn, the show...

Read more
Next Post
Casting Director Jennifer Presser Launches Production Outfit – Deadline

Casting Director Jennifer Presser Launches Production Outfit – Deadline

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Browse by Category

  • Celebrity
  • Comics
  • DramaAlert
  • Gossip
  • Movie
  • Music
  • TV
  • Uncategorized

CATEGORIES

  • Celebrity
  • Comics
  • DramaAlert
  • Gossip
  • Movie
  • Music
  • TV
  • Uncategorized
No Result
View All Result

Recent News

  • How Much the ‘Call Her Daddy’ Host Makes – Hollywood Life
  • Welcome to Derry’, Prequel Series Set to Premiere This October
  • ‘They’re Using Bully Tactics, So We’re Playing Chess

Copyright © 2023 DramaWired.
DramaWired is a content aggregator and not responsible for the content of external sites.

No Result
View All Result
  • Home
  • Celebrity
  • DramaAlert
  • Gossip
  • Movie
  • TV
  • Music
  • Comics
  • Shop

Copyright © 2023 DramaWired.
DramaWired is a content aggregator and not responsible for the content of external sites.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In