Weird History Food takes us on a captivating journey through the history of Cup Noodles, one of the most iconic and beloved instant ramen products in the world. Cup Noodles, recognized as the most popular invention from Japan in the year 2000, has an intriguing story that spans continents and decades. This humble invention, born from the creative mind of a Taiwanese national turned Japanese entrepreneur, has captured the hearts and taste buds of people across the globe.
In the year 2000 the Fuji Research Institute conducted a poll asking people what they felt was Japan’s greatest invention of the 20th century and the people overwhelmingly answered instant noodles and nothing else even came close.
The history of Cup Noodles begins with a man named Ando Momofuku, a Taiwanese national who later became a Japanese citizen. Ando’s journey into the world of instant noodles started in post-war Japan when he saw a need for affordable, convenient, and delicious food options. Ando, an enterprising individual, founded his instant ramen business, Nissin, in 1948.
While instant ramen was a groundbreaking concept, it wasn’t an instant success in Japan. The Japanese public was initially hesitant to embrace this innovative food. However, Ando Momofuku was determined to make his product accessible and convenient.
Ando ended up introducing Cup Noodle vending machines, which made instant ramen readily available to the public. Cup Noodles reached its pinnacle of fame in an unexpected setting. During a police standoff in Japan, Nissin’s Cup Noodles were used to feed the officers stationed on the front lines. This occurrence led to a sudden surge in popularity for the product. Then came the disposable cups.
While touring the United States as a potential new market, Momofuku noticed a recurring trend ..each of these offices would be given their sample of instant noodles in disposable cups. When they were done eating, they would simply throw the cups into the garbage. The idea of single-use containers was foreign to Momofuku but he decided he had to embrace America’s fast-paced maximum convenience dumpster-friendly culture if he wanted to make it big in the States.
If you’re a lover of ramen, enjoy the video below!