Flavor Flav is stepping up to aid Black families impacted by the devastating Eaton Fire in Los Angeles. The rapper announced Monday he is partnering with GoFundMe and the Black Music Action Coalition to provide relief to displaced families in Altadena and Pasadena.
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In a video posted on Instagram, Flavor Flav urged his followers to step up for the cause. “It’s been inspiring to see so many people come together as one to lift each other up, and I just want to highlight one aspect of the larger LA community in dire need. Not enough is being done for the black families and community in the aftermath of the California fires,” he said. According to PEOPLE, he called on everyone, particularly Black artists, musicians, and creators, to contribute.
The GoFundMe campaign has currently raised nearly $40,000 and aims to help Black families who are dealing with displacement, loss of income, and the emotional impact of the fire. The funds will be used right away to meet immediate needs and support families as they work to rebuild their lives. Additionally, there is a consolidated list that highlights campaigns launched by families seeking support.
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“The wildfires in Los Angeles have had a heartbreaking impact, especially on Black families from the Pasadena/Altadena region. As a community-rooted effort, Community Aid Dena, AFROPUNK, and WalkGood LA came together to amplify the GoFundMe Campaigns of Black families displaced by the Eaton Fire, through a consolidated list entitled Displaced Black Families GoFundMe Directory. Powered by Flavor Flav, this fundraiser further amplifies the collective efforts to generate funds in support of Black families as they navigate displacement, loss of income, grief, essential needs in the short-term as they seek to rebuild.”
The Altadena community is home to a thriving black community that worked hard to overcome obstacles such as segregation and redlining.