The holidays are right around the corner, and Kim Kardashian and her SKIMS marketing elves are hard at work, this time with a little assistance from one of the biggest names in sports.
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Check out the latest SKIMS campaign to drop Thursday, featuring none other than Kansas City Chiefs superstar Patrick Mahomes, and his wife Brittany with their adorable kiddos; 2-year-old daughter Sterling and 11-month-old son, Patrick, “Bronze.”
The family is helping Kim’s brand launch its annual Holiday Shop with items for the whole family … including the winter-must-have, fleece.
We gotta say, the pics are pretty cute, and the whole family appears to be having a good time — surrounded by teddy bears and gifts.
As for the campaign itself, Patrick seems pretty pumped, adding, “This is our first campaign as a family, and shooting for SKIMS all together was an awesome moment.”
It was Snoop Dogg and his family who did the honors for the SKIMS holiday campaign last year, with 3 generations of the rapper’s family appearing in photos … but the pivot to an athlete makes a lot of sense considering the recent launch of SKIMS Men’s line.
Remember, Kim and team recruited soccer, basketball and football stars — Nick Bosa to be exact — for the reveal of the new items … and as we first reported, sales went through the roof.
