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Victor Cruz, KidSuper, and Captain Morgan Team Up for Bold Merch Collab Ahead of Super Bowl LIX • Hollywood Unlocked

rmtsa by rmtsa
November 22, 2024
in DramaAlert
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Victor Cruz, KidSuper, and Captain Morgan Team Up for Bold Merch Collab Ahead of Super Bowl LIX • Hollywood Unlocked
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NFL superstar Victor Cruz, KidSuper, and Captain Morgan are teaming up to launch a limited-edition merchandise line that is as legendary as the Super Bowl. Starting November 22, fans can purchase the Captain Morgan Crewneck at KidSuper.com. In addition, Captain Morgan will offer exclusive access to fans aged 21 and older at  FollowTheCaptain.com, where they can find hidden surprises leading up to Super Bowl LIX.

RELATED STORIES: Super Bowl LXII Set for Atlanta In 2028

The Captain Morgan Crew combines Victor Cruz’s unique style with KidSuper’s bold aesthetic and the playful signature of Captain Morgan, all aimed at gearing up fans for the season’s biggest game. Colm Dillane, founder and director of KidSuper, expressed that collaborating with Victor Cruz made this project “extra special” because of his legendary status in the NFL. He also mentioned that partnering with Captain Morgan allowed him to explore his creative ideas while “pushing boundaries and taking risks.”

Bre Johnson/ BFA for Captain Morgan

Victor Cruz also expressed his love for fashion and noted that he had to be a part of Captain Morgan’s first-ever merch drop: “After working with Captain Morgan for years, I knew I had to be part of their first-ever merch drop. With Colm and the KidSuper brand on board, we’ve cooked up something truly special.” The exclusive design made its debut in NYC, where Cruz and Dillane unveiled the crewneck from a massive shipping container in Grand Central Terminal.

Victor Cruz and Colm Dillane reveal their exclusive crewneck design during a stunt on 11/20 in Grand Central Terminal. Bre Johnson/ BFA for Captain Morgan

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Victor Cruz and Colm Dillane reveal their exclusive crewneck design during a stunt on 11/20 in Grand Central Terminal. Bre Johnson/ BFA for Captain Morgan

Anne Nosko, VP of Captain Morgan, said the collaboration brings together two icons to ensure fans will be inspired to have fun:

“As the Original Spiced Rum, we brought together our own crew – complete with an NFL legend and an iconic NYC brand – to create something that inspires you and your crew to infuse every moment with fun and spark the adventure of a lifetime.”

Victor Cruz and Colm Dillane toast to the Captain Morgan x KidSuper collab at an intimate dinner in NYC. Bre Johnson/ BFA for Captain Morgan
Captain Morgan celebrates its first merch collab with Victor Cruz and Colm Dillane at a private dinner in NYC. Bre Johnson/ BFA for Captain Morgan

Cruz and Colm later celebrated their collaboration with Captain Morgan by sharing an intimate dinner with close friends and colleagues.



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Tags: aheadboldBowlCaptaincollabCruzHollywoodKidSuperLIXMerchMorganSuperteamUnlockedVictor
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