Dream Wired
No Result
View All Result
  • Home
  • Celebrity
  • DramaAlert
  • Gossip
  • Movie
  • TV
  • Music
  • Comics
  • Shop
  • Home
  • Celebrity
  • DramaAlert
  • Gossip
  • Movie
  • TV
  • Music
  • Comics
  • Shop
No Result
View All Result
Dream Wired
No Result
View All Result
Home DramaAlert

Tubi Hit 97 Million Monthly Users And 10 Billion Streaming Hours In 2024

rmtsa by rmtsa
January 6, 2025
in DramaAlert
0
Tubi Hit 97 Million Monthly Users And 10 Billion Streaming Hours In 2024
74
SHARES
1.2k
VIEWS
Share on FacebookShare on Twitter


You might also like

Arson suspected as power outage disrupts final day of Cannes Film Festival – National

Bhad Bhabie Reveals Why She Won’t Breakup With Le Vaughn

Drew Sidora Reveals She Used To Date Michael B. Jordan

Tubi continued to gain traction in 2024, surpassing 97 million monthly active users and 10 billion streaming hours.

Fox Corp. paid $440 million in 2020 to acquire the free, ad-supported streaming outlet and has recently projected it will bring in $1 billion in full-year revenue, up from $150 million at the time of the acquisition. The outlet has become a welcome bright spot for the company, whose linear network assets are under ongoing pressure from pay-TV cord-cutting.

The MAU metric is not a universally agreed-upon one and is a holdover from the self-reporting early days of the internet. A Fox rep did not respond to Deadline’s request for clarification of how the company calculates an MAU. For some streaming businesses, the threshold is considered to be reached if an individual viewer spends just 15 seconds watching their service. Even if the bar is higher than that, Tubi’s 97 million MAU figure includes duplication across devices and within households.

Regardless of how users are quantified, viewership is undeniably increasing. Tubi has continued to climb Nielsen’s monthly Gauge chart of total viewing via TV sets, outpacing Max, Peacock and Paramount+ and running neck and neck with the Roku Channel as the No. 2 free outlet after YouTube.

“Tubi’s momentum is growing as audiences increasingly value a premium entertainment experience that is also 100% free, fun and reflective of culture,” Tubi CEO Anjali Sud said in a press release. “Our strategy is simple yet powerful: put viewers first by offering unique stories from unique storytellers, a vast selection of content to choose from and a delightful experience across devices. We let our viewers guide us and obsess over their engagement, and we are seeing the results.”

The company’s report on 2024 also included some notable audience statistics. More than 34% of Tubi viewers are between the ages of 18-34, the company said, while more than half are Gen Z or Millennials and nearly half are multicultural. Fully 77% of viewers say they do not have cable, Tubi said, citing the November MRI Cord Evolution Study.

Unlike some streaming outlets like Paramount’s rival, Pluto TV, Tubi reports that 95% of its viewing is on demand rather than live.

Built a decade ago from library film and TV titles, Tubi has expanded its offering of originals, which are now watched by one in four viewers, according to the company. Young adult romance Sidelined: The QB and Me drew more viewers of any title in Tubi’s history in its first week last November and delivered the most new viewers for any Tubi title ever. In addition to the originals push, the streamer has also forged content partnerships with independent distributors and launched Stubios, a fan-driven studio aiming to harness the pot. 



Source link

Tags: BillionHitHoursMillionMonthlyStreamingTubiUsers
Share30Tweet19
rmtsa

rmtsa

Recommended For You

Arson suspected as power outage disrupts final day of Cannes Film Festival – National

by rmtsa
May 25, 2025
0
Arson suspected as power outage disrupts final day of Cannes Film Festival – National

French authorities believe arson may have played a role in a power outage Saturday in southeast France that threatened to jeopardize the Cannes Film Festival’s closing celebrations, including the much-anticipated...

Read more

Bhad Bhabie Reveals Why She Won’t Breakup With Le Vaughn

by rmtsa
May 25, 2025
0
Bhad Bhabie Reveals Why She Won’t Breakup With Le Vaughn

Bhad Bhabie is making it real clear that her heart remains with Le Vaughn. No matter what the internet streets have to say, she let it be known...

Read more

Drew Sidora Reveals She Used To Date Michael B. Jordan

by rmtsa
May 25, 2025
0
Drew Sidora Reveals She Used To Date Michael B. Jordan

Drew Sidora spilled the tea on everything we want to know from RHOA shade to her divorce drama, and her retired relationship roster. Before Michael B. Jordan was...

Read more

Woman Injured During Final Destination Screening After Ceiling Collapse Nearly Kills Her • Hollywood Unlocked

by rmtsa
May 24, 2025
0
Woman Injured During Final Destination Screening After Ceiling Collapse Nearly Kills Her • Hollywood Unlocked

A chilling case of real life imitating horror hit one theatergoer hard when a woman was injured during a Final Destination screening, nearly losing her life as part...

Read more

Diddy’s Memorial Day Plans Include Basketball, BBQ Chicken Behind Bars

by rmtsa
May 24, 2025
0
Diddy’s Memorial Day Plans Include Basketball, BBQ Chicken Behind Bars

Diddy B-Ball, BBQ & Board Games ... First Memorial Day Locked Up!!! Published May 24, 2025 12:04 PM PDT Diddy's spending his first Memorial Day behind bars ......

Read more
Next Post
Going Dutch – Episode 1.02 – Tanks for Nothing – Promotional Photos + Press Release

Going Dutch - Episode 1.02 - Tanks for Nothing - Promotional Photos + Press Release

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Browse by Category

  • Celebrity
  • Comics
  • DramaAlert
  • Gossip
  • Movie
  • Music
  • TV
  • Uncategorized

CATEGORIES

  • Celebrity
  • Comics
  • DramaAlert
  • Gossip
  • Movie
  • Music
  • TV
  • Uncategorized
No Result
View All Result

Recent News

  • Carla Simón’s Intimate Dive Into Family History
  • Kristin Cavallari’s Rearview Bikini Photo Has Fans ‘Speechless’
  • Justin Bieber Makes Onstage Return With SZA In Los Angeles

Copyright © 2023 DramaWired.
DramaWired is a content aggregator and not responsible for the content of external sites.

No Result
View All Result
  • Home
  • Celebrity
  • DramaAlert
  • Gossip
  • Movie
  • TV
  • Music
  • Comics
  • Shop

Copyright © 2023 DramaWired.
DramaWired is a content aggregator and not responsible for the content of external sites.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In