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Pophouse Names Jessica Koravos as New CEO

rmtsa by rmtsa
July 4, 2025
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Pophouse Names Jessica Koravos as New CEO
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Swedish entertainment company Pophouse has named a new CEO, Jessica Koravos, who will take over leadership of the company in January 2026.

A statement from Pophouse says that Koravos will “lead the company’s ambitious next phase of global expansion and its journey to become a world leader in music IP investment and development.”

Koravos was previously president of Oak View Group International, president of Andrew Lloyd Webber‘s The Really Useful Group and a board member for ABBA Voyage, the ABBA hologram show developed by Pophouse that debuted in London in 2022. (Pophouse was co-founded by ABBA’s Björn Ulvaeus.)

Pophouse’s current CEO, Per Sundin, will remain in his current role until Koravos joins as CEO in January. The statement says Sundin will “support a smooth and orderly process, before assuming a new role” within the company. This new role “will be defined around his experience in and knowledge of the entertainment industry together with [Koravos].”

“I am truly delighted to be joining Pophouse at this exciting time,” Koravos says in a statement. “Having seen Pophouse’s tremendous growth — driven by their compelling strategy, powerful partnerships with global artists, inspiring board and excellent team. I look forward to driving the future expansion and success of the business.”

The company’s chair, Lennart Blecher, adds that “this leadership transition represents a pivotal moment in Pophouse’s evolution and underscores the company’s mission to redefine the entertainment landscape. Jessica brings a proven track record of driving sustained growth across entertainment and live production ventures on a global scale, and her leadership in securing international licensing partnerships and delivering iconic IPs to audiences throughout Europe, Asia and the U.S. aligns perfectly with our ambitious expansion goals — for example Mamma Mia! The Party and the upcoming KISS avatar show. I am truly thrilled to welcome Jessica to Pophouse.”

Blecher adds, “I would like to thank Per for all he has contributed to put Pophouse firmly on the map. We are delighted that Per will continue to be a vital part of the team and we all at Pophouse look forward to continuing our collaboration.”

In March, Pophouse announced that it raised $1.3 billion to invest in catalog acquisitions and develop entertainment experiences around those music rights. It simultaneously revealed that roughly 30% of this fund has already been deployed in partnerships related to the acquisition of rights to songs by KISS, Cyndi Lauper, Avicii and Swedish House Mafia.

In an interview with Billboard in May, Sundin said that the company hopes “to announce at least one catalog we’re buying by summer. But we don’t just want to buy it and put it on the shelf. We create a road map for five to 10 years, and then we execute that road map. From the beginning, we told our investors that we want to buy eight to 10 catalogs. We have four. That leaves six to buy. The record companies have thousands of catalogs.”

Pophouse’s current track record includes the aforementioned ABBA Voyage, The Avicii Experience tribute museum in Stockholm, Mamma Mia! The Party, an interactive dinner party in a London theater designed like a taverna in the Greek islands and ABBA The Museum, which opened in 2013. KISS also sold its name and likeness rights to Pophouse and has said that a virtual performance of its songs could launch in Las Vegas in 2027.



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